Chvrches' Lauren Mayberry on trolls: "Ignoring it to me doesn't make a difference."

Last week Scottish pop outfit Chvrches released a new video clip for latest single Leave A Trace, and depressingly it saw the same kinda aggressive, misogynistic shit frontwoman Lauren Mayberry was dealing with a couple of years ago when we published an article called Sexism & Pop. When we posted it to social media again it had a generally positive response, although a few people made the point that it was "just 4chan, what do you expect?" Why does it have to be like that? Why do we have to just accept people are shit? Why can't we just call out bad behaviour? It's something Mayberry tackles pretty succinctly in the video down the bottom.

Yesterday Pitchfork Editor In Chief Jess Hopper took to Twitter to find out, "Gals/other marginalized folks: what was your 1st brush (in music industry, journalism, scene) w/ idea that you didn't 'count'?". In the days since her Twitter has been flooded with responses from all over the globe, from women in all different areas of the industry. It's a long and depressing scroll, one that she's now switched up for a more positive angle:

#WomeninMusic: what accomplishment in music industry/journo/scene are you most proud of?

— Jessica Hopper (@jesshopp) August 27, 2015

As far as we're concerned, sexism and misogyny in the music industry starts with you and I. It should really be as simple as treating everyone equally and with respect, and as Mayberry states in the video below, "there has to be a shift in the cultural approach to women, and that will take time."

H/T: Pitchfork