Spotify strikes new deal that will let you stream mixes with artists paid accordingly
The final nail in Soundcloud's coffin?
Debset Media Holdings and Spotify have just announced a new agreement that will enable the streaming service to legally host long-form mixes and single track remixes - something that's become more and more difficult on the increasingly 'why-am-I-still-using-this?' Soundcloud. Announced at the International Music Summit in Ibiza yesterday, the new agreement is expected to allow Spotify to stream radio shows and user-generated mixes previously unavailable to fans on account of copyright laws.
At the announcement, Dubset CEO Stephen White said, "This is a major milestone for DJs and music fans all over the world. Our technology platform makes it possible for us to identify and pay rights holders in DJ mixes, making this enormously popular music genre available on the world's most popular streaming service for the very first time. We couldn't be more thrilled to be working with the team at Spotify to deliver this content to music fans all over the world."
Spotify's Stefan Blom added: "Our number one job at Spotify is to deliver great music to fans whenever and wherever they want to listen to it. This deal with Dubset enables us to serve fans of dance music with the mixes they crave while ensuring that artists, labels and publishers get paid fairly. It's a great day for music fans all over the world."
In recent times Soundcloud users have become more and more frustrated with the platform, with mixes and remixes pulled down on the reg, artists' entire accounts being deleted, and tracks being unable to be listened to in certain areas of the world without a new paid subscription.
Once implemented, will it finally signal the end of people's allegiance towards Soundcloud? Mixes were seen by many as the last remaining bastion for users, even with their increasing difficulty of uploads. While it remains to be seen, with customer dissatisfaction at all time highs for Soundcloud users, and more and more artists opting to avoid the platform altogether, this doesn't bode well.