Introducing Sydney's IDA, and her beguiling second single, 1111

After spending the past few years as the mind/voice behind electro-pop outfit Little Deed, Sydney-based artist IDA is has returned in solo form with a telling second single in 1111. Strong and fragile at the same time, it has a darker electro-pop style, with brooding synths underplaying her soaring vocal work and restrained percussion elements. We sent her a few questions to get to know her a little better ahead of the release of her debut EP.

Tell us about about yourself?

I’m Ida (Eeeda). I’m a 25-year-old from Sydney. I enjoy long walks on the beach, getting caught in the rain and writing music in the confines of my bedroom and wondering what they sound like on the outside.

What kinda tunes we talkin’?

We’re talking pop melodies, layered drum loops, synth/electronic elements wrapped around the inner workings of my mind.

Production/writing process:

I usually start writing poems or excerpts of sorts. I like imagining cadences on paper before I find a melody. Recently I’ve loved getting to know different drum and pad sounds, and building a basic demo from there. If I switch gears completely, it usually starts with an acoustic guitar being all soft and gooey. Then I enjoy seeing how far I can take that out of my comfort zone. Lyrically, I hold the mirror pretty close...

Can you tell us about your new single, 1111?

This song was fairly hard for me to find the courage to write. It’s always hard to be this brutally honest with how much you care about things you know you don’t deserve to. Musically, it started out being two completely different songs. It was a lightbulb moment being able to fit them both together. The song started making sense when I stumbled on that snare sound, that made me think of what I imagine a pixelated window pane sounding like when it breaks...if that makes sense. And the rest is history.

Any shows coming up?

I hope to play some in 2018!

What’s the rest of the year have in store?

I hope to release an EP early next year, and to keep writing writing writing and working on a live show. I just want to play the songs I’ve got tucked away.

Follow IDA: FACEBOOK / SOUNDCLOUD / INSTAGRAM