Watch: Jack White - Black Bat Licorice

Watch: Jack White - Black Bat Licorice

Jack White continues to be himself by doing cool shit.

In the press release for Jack White’s latest video it was described as ‘revolutionary’, but frankly there’s nothing ground-breaking about three different videos in one, The Presets created an audio-visual cube (it has six faces!). But what this video excels in is the stylistic decision to include the over-reaching ideas of most videos; the maddeningly literal perception, the ‘real-life’ view and then the totally unrelated concept - in this case a head-bang fest. And you cannot fault the man for at least trying to continually evolve - his latest LP Lazaretto had a damn hologram in it for goodness sake.

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